How to Make Your Content More SEO-friendly!

1.Use headlines and sub-headers-

Using headlines and sub-headers does several things for SEO optimization. First, it makes your writing skimmable and therefore easier to read. People are more likely to share things that are easy to read. Also, having headers and sub-headers increases the keyword saturation.

2.Add links to previous content-

Links to high-quality, reputable websites increases the validity of your own website. The better the links, the higher your page will rank in search results. Also, using credible sources within the body of your text creates trust with your readers.

3.Optimize the length of your article-

Google gives priority to longer articles, but if it’s too long, you’ll lose readers. Your articles should be a minimum of 300 words. While there is no set maximum, in order to maintain reader interest, try to cap them around 700 or 800 words. Keywords should make up 1-2% of the text. So, in a 500-word article, you should include 5-10 keywords.

4.Choose your keywords wisely-

Before you ever sit down to write your article, decide which keywords you want to incorporate. You can either pay a marketing service to do this for you, or you can choose the keywords based on the results of planned keyword searches. If you haven’t done this process just yet, you should start with this guide to keyword research. When you start writing, use the keywords in the title, headers, tags, and main text.

5.Optimize your images-

Images are essential to making your content interesting and shareable. People are far more likely to purchase from a company whose website has attractive and relevant photos. You can optimize the photos by adding keywords to the image files and providing the ALT tags. Make sure to also optimize the size of the photo. Pictures that are too large will slow load time and hurt the SEO. Make the image as small as possible without compromising the visibility or quality.

6.Make the content shareable-

So, you’ve successfully managed to write an SEO-friendly content rich, interesting article that people want to read. The next step is to make it shareable. Websites like ShareThis and AddThis make it easy to add social media buttons to your website so people can share the content easily.

7.Write high-quality content-

This one should be pretty self-evident, but it isn’t always applied. The best way to get people to read and engage with your content is to write content that is useful and entertaining. Search engines reward sites that have high-quality, relevant content. Quality is more important than almost every other factor on the list.

Once you have a strong idea in mind for how you’d like to write and format your content, consider using some of the following tools to simplify and improve the writing process.